Monday, March 22, 2004

Unilever v/s Procter & Gamble

These are some very interesting links related to a recent Price war between Unilever's Indian subsidiary(HLL) and Procter & Gamble for market share in the Indian subcontinent. Think it might be of some interest from a Business strategy and Marketing perspective as the Indian market is just emerging.
Venu.


http://autofeed.msn.co.in/pandoraV2/output/1B70D6C2-589E-45F8-9F52-BF9286590130.asp

http://autofeed.msn.co.in/pandoraV2/output/1261A103-A188-40B2-A0BA-879798129DA2.asp

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